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onto your hats! We're entering a new economy where
service - bold, fast, imaginative, personalized service - is the
ultimate competitive advantage. What counts is the
service and attitude built into something, be it something you can
touch or something you can experience. Respect, loyalty, security, dignity - this represents the old-fashioned economy. Product quality, once the competitive advantage, is now only ante into the game. Companies that achieve distinctive service are changing the nature of customer relationships. These companies, (financial institutions are among them) are coming up with whole new ways to reach and serve customers, from around the clock access to mortgages over the phone in less time than you can imagine was possible. And now there's exciting new action in providing mortgage service. Not new really, just a well kept secret that is about to come out of the closet. Some financial institutions have what's known at TD as "area mortgage managers", a mobile sales force of mortgage experts who bring the mortgage to you. Here's the thinking behind the service. You run around enough trying to find the perfect home. So when you finally find it, the next step is to get the best possible mortgage. And you want to be sure to make the right, informed decision. An area mortgage manager can visit you in the comfort of your own home to arrange your mortgage quickly and conveniently. Now that's service! These mortgage experts travel in their car with a cell phone and laptop bringing mortgages to you ...at the real estate office, at your office, at your builder's site or in your own home. They'll explain your options, answer any questions and be your mortgage expert on call. They're even accessible by pager and cell phone to be sure that you can get in touch with them at all times. So when you're ready to talk mortgages, or even before you start house hunting and want to pre-qualify to see how much mortgage you can afford, call your financial institution and ask to have a mortgage specialist get in touch with you. In an economy built on service, what counts most is a commitment to delivery any time, any where. Article: Pre-Qualify To Make House-Hunting Easier Article: Renters Can Become Home Owners Article: GST and Your Real Estate Deal Article: The Ins And Outs of High Ratio Mortgages Article: Early Renewal Looks Go...But Is It For You?
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